Companies and brands are always trying to get to know their customers better as well as figure out what the market is looking for so they can develop new products and services. However if company's reach out to their customers directly they will most likely get biased results so they hire a company like Survata to help them out. Survata constructs and carries out large consumer and market research surveys. They work with a long list of Fortune 100 companies. Survata has raised $7.7 million from investors, has 25 employees, is based in San Francisco and is hiring.
In this interview I spoke with Chris about his motivation and vision behind Survata, what was he doing before starting this company and why is this opportunity so large, how are they finding clients, what does the sales process look like, what is the pricing model, how does their service work, how do they find the right consumers to answer the surveys, what publishers do they work with and what is their incentive, what have been the biggest challenges, what have been the best lessons learned, what was their fundraising strategy, what does the future look like for Survata and much more.
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